The ambassadorial role of Miss Singapore title holders

In a recent article in Urban of the Singapore Straits Times (by Joyce Chua, 18 January 2013.)I was given an opportunity to expand on my own experiences as being a Miss Universe Singapore winner.

A recurring question I get is what goes on behind the scene after that the pageant is won, after the crowning ceremony on stage, after the stage lights have dimmed and the TV cameras shut off. Most people probably expect the answer to be, incessant and non-stop partying for a whole year. Unfortunately, or fortunately, depending on your disposition, that is not really correct. Instead, that is when the ambassadorial role of any Miss Singapore title holder begins.

The double portfolio

Till today I feel that the modern purpose of beauty pageants remain undefined. There are at least two aspects built into the structure of most beauty pageants, the entertainment front and humanitarian efforts, of which the public is more familiar with the former but see less of the latter. From this double portfolio comes numerous international opportunities and public relations efforts that begin immediately after the winner has stepped off the stage.

The ambassadorial role of Miss Singapore title holders

A few years ago I was invited to Penn State University to give a talk on my experiences of living outside of Singapore. At that time I had the pleasure of exchanging ideas with Ambassador Ashok Kumar Mirpuri, Singapore’s current Ambassador to the USA. His main point and experience from representing a comparatively small nation in the US, was reflective of my own, being that Singapore is listened to, when and because we are successful. Even as a small nation, Singapore experiences as large problems as any country. It is both vulnerable yet seemingly resilient to the processes of globalization, so to the extent that we are successful, the world is interested in what we do.

Any representative bearing “Singapore” in her title, is necessarily a reflection of our country and an investment in Singapore’s international public relations. An attractive young woman bearing the title of “Miss Singapore” will be sought after, spoken with and listened to. Whether we like it or not, whether Singapore uses it or not, she will have an ambassadorial role.
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Shifting values in Singapore: on co-habitation and marriage

Hi Cheryl,

My stay-in girlfriend just asked me “what is your definition of me as your girlfriend” and I replied “Cohabitation Partner”.

I googled “cohabitation in singapore” and was very intrugued in finding your page. It’s been 4 years since you published this and I see that nothing significant has changed. Outlook towards marriage still revolves around getting a place of their own.

Unfortunately after all these years, you’re still correct. I’m 37 this year & come from a fairly traditional family. I took quite a while before my parents could accept my “defiant nature”.

In your view, how are we going to cross this social tradition in Singapore?

Cheers,
Sam

Hi Sam,

Thanks for stopping by my blog and for sharing your insights into Singapore living.

Though I follow the socio-economic and political developments of Singapore, I have myself not lived there for about a decade and therefore need to qualify that my current perspective on life is perhaps not quite representative of the average Singaporean’s but rather, comes from one who has lived overseas, in my case in Scandinavia (Sweden) for some time now.

And here, I’m picking up some keywords from your post about concepts in the Singapore context such as “co-habitation partner”, “marriage” and the general theme of evolving social traditions in the country, where I’m happy to take this opportunity to share with you some theoretical insights from the disciplines of social psychology (e.g. works by Clare Graves), political science and organization studies about the evolution of individuals, organizations and societies.

When and how Singapore will shift in social traditions will from that point of view depend upon several factors – internal factors such as socio-economic politics, external factors such as global socio-economic politics, and its inhabitants’ capacity to learn and adjust to new challenges. This perspective is simplistic to say the least, because we’ll soon realize that each of these factorial dimensions have in themselves, multi-levels of address. So this tri-pronged view is a rather broad sweep.
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The tranquil at W Singapore, Sentosa Cove, Singapore

At W Singapore, Sentosa Cove.
W Hotels Worldwide are known for their luxurious interiors.

Text and Photo © JE Nilsson and CM Cordeiro 2012

Having grown up in Singapore, I’ve had the opportunity to observe Sentosa transform from a relatively quiet and exotic city getaway with accessible beaches that you could drive up to, park and picnic if you so wished, to one filled with attractions today such as Universal Studios alongside Resorts World that have both locals and visitors gather by the hundreds over the weekends for some fun.

This time my curiosity was piqued about the American W Hotels Worldwide’s newly opened W Singapore hotel and residences located at Sentosa Cove. A place targeted as part of the Singapore government’s efforts at building exclusive residential areas, this one in particular being currently the only seaside marina residential area in Singapore.
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Durian Cake, Singapore

Durian Cake.
Text and Photo © CM Cordeiro 2012

Part of my culinary adventures is to combine bits and pieces of knowledge and inspirations picked up from one context and transfer that to a different context, in anticipation of the results. Besides which, I didn’t think I could get away being back in Singapore without cooking or baking with the family.
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Catalunya Singapore, a touch of Barcelona, Spain at the waterfront

At Catalunya Singapore, The Fullerton Pavilion at Collyer Quay, Singapore.
Text and Photo © CM Cordeiro 2012

If it were not for a kind Samaritan I met along the way who pointed out directions to the Fullerton Pavilion in Singapore, I would have taken much more time before landing at the day’s lunch venue – Catalunya Singapore.

Coming in from the scorch of the mid-day tropical sun, it took a few seconds for the eyes to adjust to the dimmer interior of the bar and restaurant, though the line of sight didn’t need to venture farther than the reception to find a touch of Gaudí’s influence in the gleaming white broken mosaic pieces that clung to the columns of the dining interior. This influence of Gaudí would also continue, as I found, through the dining experience in the shapes and motifs of the plates and utensils on the table. Not two steps into the place, I was surrounded by individuals who spoke Catalan and Spanish, déjà vu and I felt right back in Barcelona again, and felt right at home.

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Back for lunch at Valentino’s, Singapore

With Valentino Valtulina in his wine cellar that in quick glance, shows his passion for remarkable passito wines such as Amarone and rare Italian specialties.
Text and Photo © JE Nilsson and CM Cordeiro 2012

I have often written about Italian hospitality and how their spontaneous generosity has the ability to grab and wrap you as a warm blanket. Just a few days ago I found myself back at what I have to admit is one of my all time favourite Italian restaurants in Singapore, and was hardly out of the taxi when I met the first of the Valtulinas outside of their restaurant at Jalan Bingka.

In an instant I was properly greeted Italian style, and promptly whisked into Perla Valtulina’s next door pastry boutique for a peek at her latest creations for their upcoming new restaurant and pastry boutique, to be located at 200 Turf Club Rd (#01-19) in Singapore.

Having not been back in Singapore for a while it felt I had missed quite some happenings on their side, not in the least that there is now a sit-in dining possibility at the pastry boutique – an option I thought brilliant for a chocolate addict such as myself – with the equally delightful possibility of takeaway gelato.
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A Singapore shortlist

Naturally everyone has their own shortlist of things to do when swinging by their hometown and when the opportunity arises. One of those pit stops on my list is to hit the pretty touristy Long Bar at the Singapore classic Raffles Hotel.

Settling for the classic Singapore Sling at the Long Bar, Raffles Hotel, Singapore.
Text and Photo © JE Nilsson, CM Cordeiro 2012

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Home brewed ice-lemon tea, in Singapore

Nasi padang and ice-lemon tea in Singapore.
Text and Photo © JE Nilsson and CM Cordeiro 2012

The perpetual question when coming home to Singapore from a long stay abroad is – what developments will I discover this time?

The rapid speed of life in general and the perpetual state of flux and development in Singapore make for that the only constant one can expect in Singapore, is change itself. In the background would be the distant rumble of hundreds of gigantic diesel engines of the more than 400 container ships and tankers anchored along the skirts of the Singapore shoreline. The humidity, the temperatures and along the East Coast, the curious intermingle of the salty sea air and the familiar aromas of various types of food – Malay, Indian, Chinese, Nonya etc.

One of the distinctly comfortable things to find is that there still exists home made ice-lemon tea, and with it why not a portion of the Indonesian influenced Nasi Padang in a heartland coffee-shop of the East?

A comfortable lunch in a non-air conditioned place – a priceless comfort in a rapidly developing world.