La Vie En Rose at The Astor House Hotel, Shanghai

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Cheryl Marie Cordeiro-Nilsson, at La Vie En Rose, the Astor House Hotel, along the Bund, Shanghai.

Breakfast at La Vie En Rose, the Astor House Hotel in Shanghai, along the Bund.
Photo © Yina Huang, P O Larsson and C M Cordeiro-Nilsson for CMC 2010

Every New Year most people will find themselves writing new resolutions for the year ahead – a healthier year ahead, a more successful year ahead, new goals to be attained or renewed interests in old goals previously unattained – but for me, as 2010 passes and this night welcomes 2011, I can’t help but go back to what has been there for a very long time. A time when I was growing up, of photographs now a natural sepia in family albums.

One such place where time has seemingly stood still, and which now come to mind from my travels in the past year is The Astor House Hotel along the Bund in Shanghai.
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Jonsered – Swedish knowledge industry now, and then

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Jonsereds herrgård, terrace.

Jonsered Mansion, today owned by the Gothenburg University
Photo © J E Nilsson and C M Cordeiro-Nilsson for CMC 2010

When we first approached the Jonsered Mansion it was one of those early winter days where the night frost had added a crystal sparkle to everything, like a dusting icing sugar on the grounds.
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ICMIT 2010 and the changing face of Singapore

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From left to right Keynote speaker, Professor Philip Phan, Dr. Cheryl Marie Cordeiro and Keynote speaker, Professor Michael Song, ICMIT 2010 in Singapore
Photo: Courtesy of ICMIT 2010

Behind the short and cryptic ICMIT stands the full title of the IEEE International Conference on Management of Innovation and Technology 2-5 June 2010. Originally a Singaporean initiative, this conference was now held for its fifth time.

Since my academic interest revolves much around Knowledge Management, Communication and Information Technology, I was happy to find towards the end of last year that a paper I had submitted to this conference had been accepted, and not only that but I was also invited to take a more active role in the conference by being part of the scientific review committee and indeed, actually chairing one of the sessions.

Even if I have spent my last ten years in Sweden, I did grow up in Singapore and spent my postgraduate years at the National University of Singapore (NUS) and the Nanyang Technological University of Singapore (NTU) respectively.

So this conference was a happy reunion of sorts since the organizers of this conference were mainly from NUS and NTU, so it gave me a chance to meet with several former professors, who were also my mentors. In particular a warm thank you goes to Dr. Chai Kah Hin (NUS) and Dr. Ravi Sharma (NTU) for a conference well organized, and to Dr. Chris Khoo Soo Guan (NTU) who besides a most impressive tour around the vast NTU campus also showed us the best new dessert and ice cream parlors in the area.

Conference themes
The main theme to this year’s ICMIT conference was Management of Innovation and Technology in its widest sense. My point and contribution was to discuss that technology when managed, packaged and sold as in whole industrial complexes for example, would fail if not accompanied by the tacit knowledge that is needed to make it work. My point was illustrated from the perspective of Swedish managers working in Swedish companies in Singapore.

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My paper was presented under Knowledge Management (1), 4/6/2010 13:30-15:00, Room: Jupiter, Chairs: Cheryl Marie Cordeiro and Ying Hsun Hung

As an example, a bicycle in a box however neatly packaged and sent somewhere, would still need someone to teach one how to use it, to be of any use at all. And how this tacit (implicit) knowledge transfer – by definition not possible to codify – could be investigated and assessed by the use of language.

When keeping up is not enough
What struck me when we circled down for landing in Singapore Airline’s (SIA) Boeing 777-212ER was how fast Singapore changes. Every time I come back, the landscape changes.

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The new ION shopping mall that opened July 2009 at Orchard Road, brings together “the world’s best brands’ flagship, concept and lifestyle stores within one development, with four levels above ground and four levels below – totaling 66,000 square meters of retail space.”

There is however, a price to pay for Singaporeans with these speedy changes. There are so many memory lanes that are just not there anymore to be walked and the financial and architectural development is done in such a rush, at such a breakneck speed, that it washes clean a sense of rootedness for Singaporeans to its land. Still, Singapore is indeed one of the major financial and administrative centers in South East Asia, a character trait that impresses upon visitors with the current architecture of the heart of the Central Business District. The goal of Singapore is to make it to the lead, and remain there.
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35 for Gothenburg: a book by Edwin Thumboo

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Singapore Literature booth, Göteborgs Bokmässan, 2009

Singapore literature, displayed at the Singapore booth at Gothenburg’s annual Bookfair, 2009.
Photos © Jan-Erik Nilsson and Cheryl M. Cordeiro for CMC, 2009

Even with new publishing spaces and mediums available on the internet with e-journals, online magazines, webpages and blogs, books in print continue to remain a stable platform for voices to be heard. It seemed that this year’s annual Gothenburg Bookfair was just as busy and electric in atmosphere as previous years. In fact, this years visit went straight to my heart. In the maze of exhibition stalls – some piled with books from the ground up so as to obscure vision – was a cozy and neat, red and white walled unit labeled, Singapore Literature. Even its colours reminded me of home and I was completely drawn to this year’s event as such, focusing my attention on the International Square, a hall dedicated to international authors.
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In search of the Singapore management style

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A Singapore print by Charlotte, principal artist and creative director of Lotti Lane. The myriad of colours captures the multi-cultural fabric of Singapore.

Singapore: a nation with a multi-cultural fabric
With its immigrant beginnings, Singapore has long struggled with the forming of a national identity. The Chinese were the largest immigrant group during the 1800s and early 1900s. Hailing mostly from the south of China, where they had very strong ties and loyalty to mainland China in the beginning. Many never thought of permanently settling in Singapore, but hoped to return one day to China. And when money was made in Singapore, it was often remitted to families back in China. Today, the Chinese make up about 75% of the Singapore population.

The natives of the land were the Malays, who today make up approximately 14% of the population. And Singapore had immigrants from India and other parts of the world, such as the Arabs, Portuguese, British, Dutch etc. The Indians form about 9% of the population and the ‘Others’ including the Eurasians (European-Asian descendants) make up about 2% of the current population. The multi-racial fabric is also reflected in Singapore’s four official languages, which are Malay, Mandarin, Tamil and English.
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Sweden’s growing trade with Asia and it’s trade presence in Singapore

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A view of the Merlion at the Esplanade, Singapore.

An interconnected world

The world is becoming an increasingly small place to live in, we can feel it in the pace at which the world economy runs these days. World trade is much larger, faster and more intense than what we knew even from 1819 when Sir Stamford Raffles founded Singapore as a trade entrepôt. Many organizations today are multinational in nature in order to compete on the global scene. Employees in such organizations are often located away from home countries in order to continue the work of the organization on a global scale, contributing to the existence, expansion and success of the organization.

Organizations going global would also mean that their people would be working on a global stage, having colleagues from foreign countries. It would mean working with someone who not only looks physically different from yourself but who share a different set of values, taken-for-granted assumptions and collectively shared beliefs, in other words, a different ideology (Simpson, 1993).

These collectively shared beliefs or ideology, stem from their own socio-cultural and political background and working together would mean communicating on a daily basis about work projects, negotiating meaning with each other so that each one understands what the other wants, the aim of which is to push the organization forward in reaching its goal.

Individuals who are often deployed to an overseas organization affiliate from their home country would often possess specialized knowledge, expertise and leadership skills, so that they can help set up and steer the affiliate organization in the new country.
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A diamond skull is forever

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Damien Hirst’s diamond studded skull

British artist Damien Hirst revealed his latest work of art at the White Cube Gallery in London, June 1, 2007. “For the Love of God” is a life-size cast of a human skull in platinum and covered by 8,601 pave-set diamonds weighing 1,106.18 carats. The single large diamond in the middle of the forehead is a 52.4 carat internally flawless, light, fancy pink, brilliant-cut diamond reportedly worth $4.2 million alone. Hirst financed the project himself, and estimates it cost between 10 and 15 million. The price tag was $99 million. The platinum plates were hand-lasered with thousands of holes and the diamonds, which have a total weight of 1,106.18 carats, were individually set.

When I first saw this skull I went through a myriad of reactions that went something like:

WOW! What a fantastic thing!

Oooh! How HORRID!

buuuuut…Interesting.

COOOOOL!

Well, my thoughts needed to do a really long walking to come to that fourth observation of it being cool. The obvious in-your-face impression of this piece of art, is of course that the skull as an age old Vanitas symbol that Nothing is Forever, combined with the De Beer diamond slogan that Diamonds, are Forever, Hirst manages to add some kind of cynical humour to the combination “Death, is Forever, too”.

How cool is that.

Then I started to wonder, is that observation really worth £50 million?

My mind started to ponder a much wider circle. Looking some into this I found that the original “perfectly shaped skull” had been sourced from a taxidermy shop, with an analysis suggesting that it had probably belonged to a European man who died in his mid-thirties in the 18th or early 19th century.

But don’t those teeth awfully “fresh” to be from an 18th century skull?

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A really old skull. The painting “Vanitas” by, Pieter Claesz (1597-1661).

It suddenly dawned on me that I had seen such a “fresh” looking skull once before, at the desk of an engineer who designed dental equipment. “Is this plastic?”, I asked. “No, it’s the real thing” he answered and explained that it actually came from the first World War battle fields in the Flanders. They were popular with dental clinics because the soldiers had been so young and healthy when they died, that their teeth were perfect, “Look Ma, no cavities!”.

Of course this was just my mind wandering, but then again I had just been forced – due to a lack of alternatives – to read an article about a specifically bloody battle in an obscure village in Belgium, called Passchendaele. It lasted some 100 days in the autumn of 1917. And when it ended, a total of 325,000 Allied and 260,000 German young men had died, achieving nothing.
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