Cheryl Marie Cordeiro
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At the core of all organization workings are people. Their ability to
effectively communicate and cooperate with each other contributes to
the return of investment for the organizations, and is of critical
importance for the quality of life for all involved. What we know, feel
and think is reflected in our use of language. By a careful study of
our language in use, it is possible to spot problems perhaps long
before they have reached a conscious level. This is what I do.
During my research on the Swedish Management style as applied in
Singapore, I had the pleasure to meet with numerous Scandinavian
top-level managers successfully living and working in Asia. They all
had a story to tell. During long interviews, they shared their
experiences and insights with me which I have analyzed in detail, and
the method of analysis with its subsequent findings have been presented
in my Doctoral Thesis, which you are welcome to download for free here
in pdf format.
These insights and experiences are interesting and beneficial for
others who are, or might soon find themselves in a similar position
abroad. At top management level, a single individual can make or break
the efficiency and cost returns at an entire organization. Thus the
selection and training of those who are going to be asked to take on
this responsibility is of critical importance.
The purpose of this web site is to offer the method, findings and
results of my research which is based on a linguistic framework applied
to business management studies. The framework and model is applicable
within Human Resource and International Management.
Please feel free to e-mail me if you have any queries. I offer
executive consultations, seminars or open courses in specifically
Swedish International Management as applied in Asia.
Dr. Cheryl M Cordeiro-Nilsson
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